In what ways does your media product use, develop
or challenge forms and conventions of real media products?
-
Uses the conventions of a normal horror, where the
protagonists are oblivious, and then accidentally stumble upon something, to
which the film is about.
-
Challenges this, where the victim is dying
willingly, rather than typically resistant, which confuses the audience, which
then fits the genre of the psychological aspect.
-
Challenges conventions of horror, where it happens
in the daytime, rather than night-time, to make the audience feel like, any
time is never safe
-
Challenges conventions where killers are usually
male, (Saw) however fits the conventions of supernatural films, where the
female is often the dangerous one. (E.g. The ring)
-
Topless Sam -
represents a victim as vulnerable and powerless, which uses genre
conventions, but then challenges this when he is being sacrificed willingly.
Connotations of rape – half-naked, tension, pinned-down, which is similar to
distressing events to fit with the genre convention, but again is controversial
when he is doing it willingly. This confuses the audience and fits the
psychological genre.
How does your media product represent particular social groups?
Teenagers – curious, adventurous,
girl = scared, vulnerable
Professionals in lab coats =
scary, authority
What kind of media institution might distribute your media product and
why?
We decided that our production company
will be a collaboration with the film company 'Lionsgate', an independent
television and film distribution company in North America. The reason we chose
this is because it has created many films with similar genre to ours, which is
better than a bigger media ownership company like Universal or Columbia which
don't specialise in particular genre's or smaller film projects
Who would be the audience for your media product?
Middle –class Teenagers – research shows they are interested in this
type of genre because of their developing minds
This target audience are the most active in terms of social networking,
cinema attendance, magazine buyers, and therefore it is easier and effective to
advertise to them to make more money in the film industry.
How did you attract/address your audience?
Protagonists are the same as the audience – can relate to them.
Lab-coat people – represent middle class professions, to be
controversial with the target audience
Both men and women involved so can relate to both genders.
Some researchers believe this type of thing represents the decay of
society, which this generation seem to enjoy, where something irrational is
happening.
Unrealistic to social norms, yet realistic enough to believe – escapism
from the real world, which teenagers are most likely to want.
What have you learnt about technologies from the process of constructing
this product?
The range of effects on Sony Vegas
to create appropriate atmosphere
Camera – taught each other how to
use it
The learning of new technologies
helped us be more independent, which helped us to reach early deadlines
Blogger - learnt how to record our progress, and edit
posts in terms of layout and importing pictures/videos etc. Became the
important source for the development of our project.
Looking back at your preliminary
task, what do you feel you have learnt in the progression from it to the full
product?
- Developed camera skills
- How to make it more
professional in Vegas
- Worked better as a group –
splitting up responsibility
- Learnt how to be more creative
in Vegas using a range of effects and transitions
- How different types of music
can make it appear different or make the audience feel something different
- Developed a good sense of
obvious storyline in terms of target audience
- Effective use of our time
- Developed better knowledge on
how specific setting creates a certain atmosphere in a film
- Adapted well from when we lost
a member of the group and gained a new one
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